Car Rear Side
Car Rear Side

2024

COOLRAY

BACKGROUND

GEELY is a high-end Chinese car, founded in 1986. Headquarters: Binjiang District, Hangzhou, Zhejiang, China.
GEELY Holding Group operates all over the world through its many subsidiary brands. The Group's core business activities are within the automotive industry where it controls the following automotive groups and vehicle brands:

I. Geely Auto Group which consists of Geely Auto, LYNK & CO, Proton, Lotus [32]
II. Volvo Car Group which consists of Volvo Cars and Polestar
III. Geely Commercial Vehicles which consists of London Electric Vehicle Company and Yuan Cheng Auto.


Know More

GEELY COOLRAY represents a new generation of driving — where bold design meets intelligent performance. Built for those who seek individuality and confidence on the road, COOLRAY delivers a dynamic experience that goes beyond expectations.

From its striking exterior to its advanced in-car technology, every detail is crafted to enhance both style and functionality. Designed with the modern lifestyle in mind, it offers seamless connectivity, powerful efficiency, and a driving experience tailored for urban energy.

With the backing of Ali Alghanim & Sons Automotive, customers can now enjoy unmatched peace of mind through extended warranty and service offerings — reinforcing GEELY’s commitment to long-term value and trust.

COOLRAY is not just a car — it’s a statement of ambition, innovation, and the future of mobility.

Best Rated Portfolio in the Market

Willow Studio has completely transformed the way we present our brand. Their team’s creativity, professionalism, and deep understanding of design made the entire process smooth and enjoyable. From the initial concept to the final execution, every detail was thoughtfully crafted to align with our vision. The end result was beyond our expectations—visually stunning, highly functional, and perfectly tailored to our needs.

Billboard
Car Front View
Car Front Zoom View

Solution

With a commitment to quality, innovation, and impact, Willow Studio transforms ideas into meaningful and powerful brand experiences.

Willow Studio was created to redefine the way brands communicate through design. Our approach blends creativity, strategy, and functionality to deliver visually stunning and highly effective solutions. We focus on crafting seamless user experiences, ensuring that every design element serves a purpose and enhances brand storytelling. By combining cutting-edge aesthetics with thoughtful execution, we help businesses stand out in a crowded market. From branding and digital experiences to interactive design and storytelling, Willow Studio provides a tailored approach that aligns with each client’s unique vision. Our process prioritizes collaboration, ensuring that every project is a perfect fusion of creativity and business goals.

Car Rear Zoom View
Car Side View

More Works

(GQ® — 02)

©2024

Car Rear Side
Car Rear Side

2024

COOLRAY

BACKGROUND

GEELY is a high-end Chinese car, founded in 1986. Headquarters: Binjiang District, Hangzhou, Zhejiang, China.
GEELY Holding Group operates all over the world through its many subsidiary brands. The Group's core business activities are within the automotive industry where it controls the following automotive groups and vehicle brands:

I. Geely Auto Group which consists of Geely Auto, LYNK & CO, Proton, Lotus [32]
II. Volvo Car Group which consists of Volvo Cars and Polestar
III. Geely Commercial Vehicles which consists of London Electric Vehicle Company and Yuan Cheng Auto.


Know More

GEELY COOLRAY represents a new generation of driving — where bold design meets intelligent performance. Built for those who seek individuality and confidence on the road, COOLRAY delivers a dynamic experience that goes beyond expectations.

From its striking exterior to its advanced in-car technology, every detail is crafted to enhance both style and functionality. Designed with the modern lifestyle in mind, it offers seamless connectivity, powerful efficiency, and a driving experience tailored for urban energy.

With the backing of Ali Alghanim & Sons Automotive, customers can now enjoy unmatched peace of mind through extended warranty and service offerings — reinforcing GEELY’s commitment to long-term value and trust.

COOLRAY is not just a car — it’s a statement of ambition, innovation, and the future of mobility.

Best Rated Portfolio in the Market

Willow Studio has completely transformed the way we present our brand. Their team’s creativity, professionalism, and deep understanding of design made the entire process smooth and enjoyable. From the initial concept to the final execution, every detail was thoughtfully crafted to align with our vision. The end result was beyond our expectations—visually stunning, highly functional, and perfectly tailored to our needs.

Billboard
Car Front View
Car Front Zoom View

Solution

With a commitment to quality, innovation, and impact, Willow Studio transforms ideas into meaningful and powerful brand experiences.

Willow Studio was created to redefine the way brands communicate through design. Our approach blends creativity, strategy, and functionality to deliver visually stunning and highly effective solutions. We focus on crafting seamless user experiences, ensuring that every design element serves a purpose and enhances brand storytelling. By combining cutting-edge aesthetics with thoughtful execution, we help businesses stand out in a crowded market. From branding and digital experiences to interactive design and storytelling, Willow Studio provides a tailored approach that aligns with each client’s unique vision. Our process prioritizes collaboration, ensuring that every project is a perfect fusion of creativity and business goals.

Car Rear Zoom View
Car Side View

More Works

(GQ® — 02)

©2024

Car Rear Side
Car Rear Side

2024

COOLRAY

BACKGROUND

GEELY is a high-end Chinese car, founded in 1986. Headquarters: Binjiang District, Hangzhou, Zhejiang, China.
GEELY Holding Group operates all over the world through its many subsidiary brands. The Group's core business activities are within the automotive industry where it controls the following automotive groups and vehicle brands:

I. Geely Auto Group which consists of Geely Auto, LYNK & CO, Proton, Lotus [32]
II. Volvo Car Group which consists of Volvo Cars and Polestar
III. Geely Commercial Vehicles which consists of London Electric Vehicle Company and Yuan Cheng Auto.


Know More

GEELY COOLRAY represents a new generation of driving — where bold design meets intelligent performance. Built for those who seek individuality and confidence on the road, COOLRAY delivers a dynamic experience that goes beyond expectations.

From its striking exterior to its advanced in-car technology, every detail is crafted to enhance both style and functionality. Designed with the modern lifestyle in mind, it offers seamless connectivity, powerful efficiency, and a driving experience tailored for urban energy.

With the backing of Ali Alghanim & Sons Automotive, customers can now enjoy unmatched peace of mind through extended warranty and service offerings — reinforcing GEELY’s commitment to long-term value and trust.

COOLRAY is not just a car — it’s a statement of ambition, innovation, and the future of mobility.

Best Rated Portfolio in the Market

Willow Studio has completely transformed the way we present our brand. Their team’s creativity, professionalism, and deep understanding of design made the entire process smooth and enjoyable. From the initial concept to the final execution, every detail was thoughtfully crafted to align with our vision. The end result was beyond our expectations—visually stunning, highly functional, and perfectly tailored to our needs.

Billboard
Car Front View
Car Front Zoom View

Solution

With a commitment to quality, innovation, and impact, Willow Studio transforms ideas into meaningful and powerful brand experiences.

Willow Studio was created to redefine the way brands communicate through design. Our approach blends creativity, strategy, and functionality to deliver visually stunning and highly effective solutions. We focus on crafting seamless user experiences, ensuring that every design element serves a purpose and enhances brand storytelling. By combining cutting-edge aesthetics with thoughtful execution, we help businesses stand out in a crowded market. From branding and digital experiences to interactive design and storytelling, Willow Studio provides a tailored approach that aligns with each client’s unique vision. Our process prioritizes collaboration, ensuring that every project is a perfect fusion of creativity and business goals.

Car Rear Zoom View
Car Side View

More Works

©2024